Showing posts with label Cruisin. Show all posts
Showing posts with label Cruisin. Show all posts

Sunday, April 05, 2009

Mike Gorges '71 Creates St. Louis Graphic Icon



Mike Gorges '71 describes his eureka moment. "That was my art "CRUISIN." I did the Chuck A Burger art on the bill board. Originally I did a t-shirt for Ralph Stille, the owner then of the only surviving Chuck. I had previously worked as the night manager at the Rock Road location. Ralph was the supervisor of the the North County (4) chucks. After leaving and starting to print t-shirts in my basement, (yeah, I was the one printing posters and ribbons in the Brothers' basement after school hours), I ran into Ralph and he asked if I would do a Chuck A Burger shirt, "just for the workers to wear."

When I started designing the shirt, I wanted to do nostalgia of the Cruisin era. Ralph, expecting his "Chuck A Burger" logo on the shirt, was blown away, when I surprised him with a full color '57 Chevy, car hop and the Logo around the graphic. Immediately, he wanted to order more, "to sell to a few of his patrons and family." I started printing this shirt 3 doz at a time, and eventually through several years produced thousands of these shirts. I still have a couple of the original run. This eventually lead me to working for other t-shirt companies locally, and finally landed me in Indianapolis, where I work as a high end artist doing NFL, NBA, and NHL t-shirt art. You might see our shirts at WalMart or Pennys and occasionally at the stadiums. You can see some of my other work at
http://www.flickr.com/photos/michael_gorges/"